Google Ads launches beta for supplemental conversion data

Google is allowing advertisers to gain more complete measurement and improve bidding performance with stronger first-party ...
Social Samosa

X Ads Manager introduces Google Tag Manager integration to simplify campaign set-up

X has also introduced Unified Developer Tools, centralising Conversion API resources in Events Manager to help developers ...
Search Engine Land

Google Ads API tightens conversion data rules

The Google Ads API will no longer accept new adopters of session attributes or IP address data in conversion imports starting Feb. 2nd. Developers who already use these fields can continue for now, ...
Search Engine Roundtable

Google Ads API Version 20 Now Available

Google has released version 20 of the Google Ads API, this is a major release, and we are expecting two more major releases in 2025. Google updated its API release schedule update, there is new Demand ...
Search Engine Roundtable

Google Ads Customer Match Data Uploads Changes Coming April 1

Google sent out emails to some advertisers and also posted on its blog about changes coming to the Customer Match uploads in the Google Ads APl. After April 1, 2026, those data uploads are no longer ...
Search Engine Land

Google to disable Customer Match uploads in Ads API

From April 1, 2026, Google will block inactive developer tokens from uploading Customer Match data via the Google Ads API. Google is communicating that starting April 1st, Customer Match uploads ...